Designers: Jessica Bee, Ezra Dufair, Alex Duncan, Aimée Harting and Rachel Walter
Big Picnic is an annual event held at the Nelson-Atkins Museum of Art. The junior graphic design class at the Kansas City Art Institute designs the identity and programming for the event as part of their User Experience course. Not only does the class design the visual identity, but the activities and map as well. During the first round of prototyping, the designers were able to work with volunteers for user-testing on the Museum grounds and get feedback on their designs.